Want to become one of the leading media experts in your field of expertise?The How to Master Your Own PR and Marketing Course is designed to help you do just that as well as build brand awareness for your business.
In this course you will learn:
What is PR and content marketing and how to tailor your strategy to suit your desired outcome
How to come up with media worthy story ideas that will engage your target audience
How to pitch your story ideas to journalists
How to provide content and be interviewed
Ideas for boosting your brand awareness beyond publications
How to work with influencers, experts and key opinion leaders
How to be an expert, influencer or key opinion leader
How to work with and develop case studies
How to repurpose content
How to collaborate with other brands, experts and influencers
There are two options:
This is where you can do the course at your own pace.
The 4-Week program
We will be running 4 x 4- week programs per year.
The next one will commence on August 31, 2020
In the 4- week program you will get the following:
- The How to Master Your Own PR and Marketing Course which you can complete at your own pace.
- A weekly live ZOOM class which will cover: PR and its opportunities, How to build your expert profile and stand out in your field of expertise, How to get the most our of your content and key messages and a group business brainstorming session.
- A 1-on-1 Consult to discuss your key media angles.
- A complimentary month on Expert Hub Premium which is usually $500p/m.